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10 Things Home Sellers Can’t Learn from TV or Internet

So you have been watching all the HGTV home renovation and home sale shows, and have read several online articles about staging your home to sell.  Maybe you are even great at decorating and changing up your decor items.  So why would you need to hire a home stager?

While the reality shows have helped homeowners to understand the importance of preparing a home for the market, they don’t tell you HOW to make the emotional connection with prospective buyers.

Hiring a professional home stager will guarantee that your home is staged properly to get the attention of buyers right from the moment your listing photos hit the MLS, enticing viewers, and getting that offer faster for a higher price.

Here’s a few ways that a staging professional can help you:

  1. Curb Appeal – If buyers are not impressed with what they see on the outside, you stand the chance of losing the sale.  A home stager will make sure that the home is as inviting outside as it is on the inside.
  2. Decluttering/Depersonalizing – You know you have to declutter and depersonalize, but do you know where to start and when to stop?  Do you know what items to remove and what to leave?  I once had clients whose home had been on the market over 2 years without an offer and had several price drops.  They had thought it best to remove as much as possible to make the home appear larger.  But what they had done was to strip the home of all it’s character, coziness, and charm.  After my consult, rearranging furniture, hanging artwork, and adding cushions, rugs, and accessories, the home sold immediately to the first viewers.
  3. Furniture Placement – How many homes have you seen listed where the furniture is just lined up along the walls?  A home stager will assess each room and recommend what furniture to keep , what should be removed, and where to place the furniture so that the room is open and inviting while maintaining function and flow, as well as highlighting any positive features of the rooms.
  4. Paint Colours – Staging is not about using trendy colours or letting the children choose what they want.  Each colour is chosen specifically for individual rooms based on the home style, lighting,  and other finishes of the home (such as flooring, cabinets, etc.).
  5. Updates/repairs – Yes, it’s usually a must to have to do some repairs before listing.  A home stager will evaluate what updates and repairs will not only increase the sell-ability but will give the best return on investment to your home sale.
  6. Tradespeople – Stagers typically have a list of tradespeople that are highly skilled and reliable, ensuring that clients receive quality work at reasonable prices.
  7. Repurposing furniture – Utilizing current available furniture is a must to help save sellers from spending valuable dollars on purchasing or rental.  Sometimes it’s just a matter of moving something from room to room to fulfill a purpose and define a space.
  8. Lighting – Lack of lighting can leave a home feeling dark and dreary.  It’s important to have proper lighting everywhere to highlight the home and make it feel bright and inviting.
  9. Making a bed – Every little thing counts when selling your home and making a bed properly is a great example.  Home staging will assure that your beds are styled properly to attract max attention in your listing photos.

10. Showcasing/Accessorizing – Most home stagers have an inventory of accessories and accents to add the final touches to their clients’ homes at a minimal rental fee, saving them from having to make expensive purchases.

A professional home stager understands how difficult it is to live in and maintain a show-ready home.  They are prepared to provide clients with valuable information and solutions to get through this difficult time.  The good news is that a staged home will sell faster than one that is not staged so it shouldn’t be too long before the home is SOLD.

Hiring me before you list…just Makes $en$e.

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