Selling faster, for more money, with less stress…Just makes $en$e
Home Staging Statistics and Facts
Most buyers form an opinion about a home within the first 7-10 seconds of arriving.
Over 90% of buyers look at homes they’ve found on the Internet. It is critical that a home makes a strong first impression online.
A staged home will sell, on average, 17% higher than a home that is not staged. (US Housing and Urban Development)
Sellers who spent $500 on staging recovered over 343% of the cost when they sold their home. (HomeGain.com)
In controlled tests selling identical homes, professionally staged vs. those not staged, the non-staged houses sold in 102 days, while the staged houses sold in 45 days. (Real Estate Staging Association)
It is estimated that only 10% of home buyers can visualize the potential of a home. That means 90% are not going to be able to look past the contents, paint colours, condition, and imperfections.
According to the National Association of Realtors (NAR), the average staging investment is between 1 and 3% of the home’s asking price, which generates a return of 8 to 10%. That’s a pretty good investment.
In a 2009 Home Gain Survey of over 2,000 Realtors, it was discovered that home staging typically provides a 586% return on investment.
Staged homes spent 83% less time on the market than non-staged homes. (HomeGain.com)
A Coldwell Banker survey of 2,800 properties revealed staged homes sell in 1/2 the time of non-staged homes
Duke University conducted a survey to determine the importance people place on certain staging principles rated on a scale of 1-7. These are just a few:
Remove personal items: 6.5
Use rooms for intended purposes: 6.49
Remove evidence of pets: 6.48
Turn on all the lights during showings: 6.39
Show homes furnished (as opposed to empty): 6.39
Remove personal photographs: 6.02
According to a 2011 study by HomeGain.com, these are some top updates you can make to prepare your home for sale that will result in the greatest return on your investment:
Clean and declutter: 872%
Lighten & brighten: 572%
Landscaping (both front and back): 473%
Paint interior: 250%
Update kitchen: 237%
Update bathroom: 172%
What Others Are Saying
Helpful and encouraging
Amazing how just a couple little changes can make a difference. Wanda was so great and helpful and encouraging! House had been on the market for over two years...with Wanda’s help we sold within a few weeks.
Are you posted? Fee is covered...
It's the little things that make a difference
These remarks from a friend of clients after their home sold within a week of having me in for a consult...after spending 2 years on the market. They did an amazing job of completing all the tasks I suggested and it paid off big...